21 June 2017

Mariah Carey’s Pride Merch is great I guess

Diva. Icon. Capitalist.

[U]ltimate Diva/Icon/Capitalist Mariah Carey has released a capsule collection of Gay Pride-themed merch, just in time for Pride London, which starts on 24th June climaxes with the famous parade on 8th July and ends on July 9th.

Re-purposing the cover artwork for her seminal album Rainbow, Mariah brings you t-shirts, hoodies, iPhone cases, sweatpants and tank tops that pledge your allegiance to pop’s true queen while supporting the Pride movement. Happily some of the proceeds will go to GLAAD.

Not sure if this is Mariah brazenly exploiting her status as a gay icon and enormous gay fanbase or something that people actually want and that truly supports a vital cause? You can pre-order it here anyway though.