It’s already well on its way to becoming an internet sensation having been selected as a ‘Staff Pick’ on Vimeo and racking up some very enthusiastic reviews elsewhere too, making Savages latest visual offering to accompany their striking single, ‘Marshal Dear’, one of our must-see music videos of the moment. Produced by Beakus and directed by RCA graduate Gergely Wootsch, the stunningly animated story builds on a scene inspired by Kurt Vonnegut’s 1969 novel Slaughterhouse Five and gives renewed meaning to a medium that has lately been somewhat denigrated.
Wootsch’s development of guitarist Gemma Thompson’s original storyboard eventually focuses on a WW2 bomb factory worker whose own part in the process of war is at the crux of the video. Speaking on how the story evolved from a recurrent idea into the mini animated masterpiece that we see here, Thompson said, ‘This scene would replay in my head and I could imagine it as an animation of the lines flowing into each other, much like early hand-drawn animation created to accentuate a musical score. ‘
After finding Wootsch, whose latest Collabor8te supported short The Hungry Corpse is currently doing the festival rounds (and picking up several awards along the way), the four-piece all female band forged ahead with the refreshingly thought -provoking and visually captivating video – all of which perfectly illuminates Wootsch’s unique talent for tackling dark storylines in such a beautifully tender way.
Released just in time for their performance at the Mercury Prize Awards last night (for which they were also shortlisted), Savages continue to make waves with their post-punk sound and ‘Silence Yourself’ mantra that will soon have you adopting their tagline that defiantly urges us to ‘Don’t let the fuckers get you down’ – just before wowing us with what is surely one of the most powerful tracks of the year.