For Zadig & Voltaire’s landmark Autumn/Winter ’13 collection, creative director Cecilia Brönström tapped Parisian shoe designer Laurence Dacade to design the footwear with her for the brand’s first catwalk show in Paris.
Both the collection and the boots were so well received that the collaboration was extended and Cecilia asked to stock Laurence’s designs in the Zadig stores to sell alongside the AW13 collection worldwide.
Laurence Dacade cut her teeth in haute couture before setting up her eponymous line. Her close attention to detail along with her technical knowledge and classic bootmaking approach have gained her a loyal following amongst those in the know.
The boots themselves retain Laurence’s signature style, while still having a ‘Zadig’ twist to them through the use of thick leathers, studs and padding. A tribute to its success, the collaboration will not be a one off, and these styles will act as framework of ‘classics’ which will be updated for SS14.
We interviewed both Cecilia and Laurence to find out more about this exciting accessories partnership…
WHAT PROMPTED YOU TO ASK LAURENCE TO COLLABORATE WITH ZADIG & VOLTAIRE?
What I love about Laurence is that she has her own universe and style. When you meet her and also when you see her products you feel that it’s all about the eye of Laurence. And it is so rare today, to discover someone that has her own completely, personal taste and that has truly invented something. The shape of her shoes, there is nobody else the same! They are very unique and I love her signature – the little golden spot on the side of the heel. What I also like about Laurence Dacade is that all her shoes give you a rock look even if they are high heels, you stay cool and not too sophisticated.
WHAT DO YOU LOOK FOR IN A COLLABORATOR?
I think that when doing collaborations it is so important to link your brand with very unique people, who have a vision that you can truly identify with. I have followed Laurence’s work for years, I actually bought my first pair of her boots at Browns in London because they were impossible to find in Paris.
WHICH OF THE DESIGNS IS YOUR FAVOURITE – IF YOU HAVE ONE?
My ultimate choice is the Merlin boots. You can wear them with ANYTHING. They save me for each occasion. Just with a pair of jeans and a blazer or with a dress. My favourite way at the moment is to wear them unbuckled just with opaque black stockings, a leather skirt and a small merino sweater in black.
WERE YOU EXPECTING SUCH A GREAT RECEPTION AT THE SHOW IN PARIS?
The level of creativity is so high during Paris fashion week, so I was so nervous entering the official calendar of the federation. However it was so well received, and not just is Paris, from critics everywhere – that gave me such a sense of fulfilment.
HOW DOES BEING A FORMER MODEL INFLUENCE YOUR DECISION WITH REGARD TO THE BRAND?
It’s through modelling that I discovered fashion and got interested in creativity and the way clothes can sublimate women. One day I discovered Zadig & Voltaire and I immediately saw the difference from the other brands. The modernity, the simplicity, colours and textures like cashmere… That’s when I knew I wanted to learn a new job, and to work with Zadig & Voltaire. It was the first fashion house that invented affordable luxury. So as much as I have loved being a model I prefer a thousand times being where I stand today, because being creative is an amazing feeling.
WHAT OTHER PLANS DO YOU HAVE FOR ZADIG & VOLTAIRE IN THE COMING YEAR?
The collaboration with Laurence is something that we are going to continue further, the pieces we have worked on together so far will act as a framework of classic styles that we will build on in new colours and fabrics.
HOW DID YOU REACT WHEN CECILIA ASKED YOU TO DESIGN BOOTS FOR ZADIG & VOLTAIRE?
It was exciting. The very nice meeting with Cecilia and her charming team convinced me!
THE DESIGNS CREATIVELY BLEND BOTH YOURS AND THE BRAND’S SIGNATURE STYLES. HOW DID YOU COME UP WITH THEM?
Cecilia invited me to work with her team to create a mini collection of shoes mixing our two DNA’s. She was already in love with my Merlin boot which I reinterpreted and developed into a high boot style. For the low boots that are covered in studs, the inspiration comes from my own line but the studs we used were all Zadig & Voltaire designs. They are so excessive!
WHAT WOULD YOU SAY ARE THE KEY DESIGN ELEMENTS THAT RUN THROUGHOUT THE COLLECTION?
I wanted to make easy day boots with a casual chic attitude. I used one look for them all, with thick stitching, but created different heel heights and heights on the leg to get a feeling of family while giving various options of look.
DO YOU HAVE A FAVOURITE PAIR OF BOOTS FROM THE COLLECTION?
What I love more is the fact that all the styles work together.
WHY DID YOU WANT TO BECOME A SHOE DESIGNER? WAS THER EVER ANYTHING ELSE YOU WANTED TO BE?
At first, for me, designing shoes was not a job but a dream. Shoes are my passion. I wanted to be a journalist and travel worldwide, but I started to work in fashion and was drawn to shoes again. A dream came true!
WHAT INSPIRES YOU AS A DESIGNER?
A silhouette, an attitude and people in the street everywhere in the world.
DO YOU HAVE ANY OTHER UPCOMING PROJECTS?
Shhhh…. They are still secret.
WHO WOULD YOU MOST LIKE TO DESIGN A SHOE FOR?
For more information on Zadig & Voltaire visit their website.