The singer-songwriter using her contemporary RnB and traditional Indian sound to pave the way for South Asian artists.
Raveena has quickly become one of the most important new artists to enter the industry. Creating a unique platform, her vibrant sound addresses the lack of a much-needed platform for South Asian artists in the mainstream, and through her music, Raveena creates a safe space for the community.
Featuring beautifully iridescent tones, Raveena’s music is nothing but mellow to the ears, with the aptly named single Honey being the artist’s breakthrough track. Yet the singer-songwriter uses these dulcet sounds to reflect on themes of sexuality, culture and vulnerability.
It’s no wonder Ravenna has enthralled an ever-growing following of South Asian girls and young women of colour, she comments upon the secretive side to her culture and through her music wants to open up and supply an outlet to issues that are traditionally overlooked. Raveena has become the role model of a generation.
Scroll down to find out what music means to Raveena, her favourite way to spend a tenner, and the last person she called.
Describe your music in 3 words…
Soft, cinematic, vulnerable.
Who’s your greatest influence?
I couldn’t pinpoint it on one person – I am inspired by so many different artists and so many different mediums ❤️ Some of my biggest ones are Sade, MIA, Hayao Miyazaki and Prince.
What does music mean to you?
I think it’s probably the one art form that is closest to god and universal energy, so many other beings (birds, planets, trees) beyond humans can create music !! Music is also the only form of art that could exist in space which always trips me out.
Who’s the last person you called?
My bandmate Tyler lol. I was looking for him in the parking lot of a chili’s in Virginia, on a rest stop on tour between DC and Atlanta.
What did you talk about?
He didn’t answer, him and Everett were smoking a j somewhere and being discreet, I couldn’t find them anywhere, but thankfully I did.
One item of clothing you couldn’t live without?
Some of my favourite items of clothing in my closet this fall have been this 90’s Moschino flower skirt, the mushroom hoodie from my merchandise line, my Collina Strada climate change shirt and Collina Strada lime green velvet pants.
One album you couldn’t live without?
Voodoo by D’Angelo.
What’s your favourite way to spend £10?
Pakoras and a large plate of Chana and subzji at Punjab deli in NYC.
How about £100?
Donating to Safe Horizons Domestic Violence shelter in NYC!
What’s next for you?
More touring and more music, hopefully with some spiritual revelations along the way.
Check out Raveena’s new visuals for ‘Petal’ below.
3 October 2019