- Distance. Have the camera approx. 1 meter away from you for a headshot. Or 2 1/2 meters away from you for full length.
- Balance. If you don’t have a tripod for your phone never fear, just try and balance your phone. You can use book ends or other items to keep it upright.
- Background. Use a plain white wall (or similar light coloured background). With no photos, textures or other objects in the background. Keep it nice and clean.
- Camera Angle: Keep the camera straight on to your face. Please no extreme angles up or down. Try and have the lens in the middle of your chin.
- Lighting. Use a single light source. Ideally a soft light source placed above the camera. If you’re shooting during the day try and face the natural light. Ensure you’re not backlit.
- Eyeline. Look into the lens, not at yourself!
- Performance. If you want to take the self-loathing out of the process turn the phone around and use the back side of the camera so you can’t see yourself. Plus it’s a better lens.
- Performance Part II. Look through the lens and try and connect with 1 person. Imagine you’re singing or performing to them for a more genuine experience.
- Post Production. Leave it to us (the professionals). So don’t add any filters or profiles to your footage.
- Styling: Try and wear monochrome colours and avoid patterns. Avoid any specific logos or branding. Keep it plain and simple.
- Here’s a bonus one: shoot landscape not portrait (unless you’re shooting full length) with space left, right and top so we can crop in if needed.