Balmain stages high octane, Rock’n’Roll gig

Balmain came festival ready at this season’s SS20 show. In association with Bono’s organization, Red, in support for HIV and Aids prevention and care

Balmain came festival ready at this season’s SS20 show. In association with Bono’s organization, Red, in support for HIV and Aids prevention and care; Olivier Roustieng paraded models down and impossible soundstage, music blaring and the crowd elated. The production was open-end to the public by ticketing, whereby proceeds went direct to the charity. Smoke machines, jumbotrons projecting the show to the thousand plus masses in attendance, gigantic sound systems all in conjunction with Paris’s summer solstice the production was more rock n’ roll than fashion; but the fashions were definitely there- and equally as chic and equally Balmain bombastic. 

What is Rousteings’ Balmain without a quilted jacquard biker jacket? Iconic dagger-edged tailoring, layered suiting with wrap-waist wackos. longline coat over sleeveless vest, embellished denim and static boiler suits that transitioned into a sporty midsection of bomber and varsity jackets, playful statement tees, upturned jeans and low slung satin trousers. the final section saw a reimagination of the Rousteing wrap skirts over slim fit, pegged trousers embellished hoodies, graphic tees and belted hammer pants. All encompassed by a traditional Balmain monochrome feature à la Beetlejuice, injected with metallic sheens in chrome, holographic and pastel pallets. 

This, is the Balmain we love. 

wordsConnie Mangumbu
imagesGreg Vedrenne