Celebrating emerging British talent and creativity.
Fendi’s millennial digital platform, F IS FOR… FENDI, is like your cool younger cousin. Redefining style (cycling glasses: they’re now specs du jour thanks to next-gen), Insta-savvy (goes without saying) and, above all else passionate about communicating their vision in an authentic way.
Celebrating emerging British talent and creativity with “rock and pop-indie vibes”, F IS FOR… FENDI presents its first rooftop performance of 2019 – featuring young British artists Bakar and Jack Laver performing in Rome.
“To me F is For… Freedom,” Bakar says. “I realized music was freeing me and then the aim was to make sure it was freeing other people. To let other young people know you can do whatever you like. Music it defiantly makes me feel free!”
“It feels amazing to be here in Rome, it’s my first time here and the history in this city is immense,” Laver adds. “It is very inspiring!”
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1 March 2019