28 March 2023

North West, 9, is tapping into her influencer lineage with rumoured skincare line

Her mother, Kim Kardashian, filed for trademarks on behalf of the 9-year-old.

At just nine years old, North West is tapping into her Kardashian business mogul energy. Setting the bar high for Kardashian-West kids to come, she has already filed her first patents.

Kim Kardashian has reportedly filed trademarks for a beauty line and a toy line on West’s behalf, according to The Sun. The beauty line was filed for “non-medicated skin preparations, skin moisturisers, skin lotions, skin creams, skin cleansers,” with the possibility for future expansion into “skin serums, facial oils, body oils, bath and shower gels, bubble bath, body powders, cosmetics, fragrances, hair care preparations” and more.

A natural content creator, West is already well-versed in the way of the TikTok beauty tutorial and has had a hand in Kim’s skincare brand, SKKN. With beauty mogul mom-ager by her side, she couldn’t have a better mentor.

A trademark for a toy business was also filed, detailing “toy figures, doll accessories, dolls, drawing toys, infant toys, mechanical action toys, play sets for action figures, soft sculpture toys, bath toys,” and more. 

Playing smarter and harder, West’s toy company may also include “children’s educational toys for developing fine motor and cognitive skills, musical toys, toy food, toy cookware, baby gyms, playground balls and sport balls” to support all-around wellness for kids.

And, of course, to promote it all, a third trademark was filed for advertising services, including “entertainment in the nature of providing information in means of a global computer network in the fields of entertainment and pop culture.”

With a clothing trademark already filed for West in 2019, she’s a mini-influencer in the making.

  • Writer Chris Saunders Banner Image Credit

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