The visionary new partnership is the first between the two brands and taps into a trend of collaborations between luxury and street brands. Both Swatch and Omega have drawn their inspiration from space to create a collection of eleven Swatch models named after planetary bodies from the sun at the centre of the solar system to the dwarf planet at its close.
Each of the models are made using the brand’s patented BIOCERAMIC, a special mix of two-thirds ceramic and one-third material derived from castor oil. And all of the Moonwatch design features are there — the asymmetrical case, the iconic tachymeter scale and Speedmaster subdials.
Swatch’s BIOCERAMIC MoonSwatch collection makes the famous design accessible for people everywhere and comes in rarely seen colourways. They are available in selected Swatch stores from March 26 and are priced at £207.