[C]reating something new. Pioneering a trend. Being fearless. Easy, right? Well, not really. But we should always try to strive to be original. Because no one can tell you you’re doing a bad job by BEING YOURSELF. Authenticity, reinvention and challenging the status quo are deeply embedded in the release of the brand new Chapter 3 of ‘Original Is Never Finished’ from adidas Originals.
Paving the way is a new cast of creators who ‘do it their way’, and scenes from previous chapters are re-imagined by the likes of Kendall Jenner, James Harden, Playboy Carti, 21 Savage and Young Thug, featuring Frank Sinatra’s song ‘My Way’.
Kendall Jenner is inspired by Botticelli’s iconic Birth of Venus and defining the notion of birth and rebirth for the next generation. ‘I want to be able to create my own identity and work that defines, creatively, who I am,’ Kendall says. ‘With fashion everything is always changing, the designs, the ideas, the images and the shows. So I’ve learned to look at things as not being finished but more like “where will this lead me to next?’
Playboy Carti, 21 Savage and Young Thug are revealed as both defiant and unapologetic. Whereas NBA star James Harden displays his mastery with a choreographed dribbling series in an adaptation of Chapter 1’s ‘Mirrors’ scene, which now takes on a new meaning when reinterpreted through sport.
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