[A]shish’s shows are the sartorial version of Bill Murray movies: pretty much playing the same character each time but not at all one-dimensional or lacking in authenticity. An injection of glitter, sprinkling of sass and rainbow-hued party wear? More is more – and some.
In September it was all about couture witchery: a spellbinding runway that was imbued with gothic romance, statement black gowns and (a somewhat surprisingly) sparse amount of colour in attendance. For AW18, the Ashish girl is transported to the swinging sixties, with a Bollywood twist (Hindi versions of iconic hits like ABBA’s Super Trouper provided the soundtrack); swishing down the pavement in her flower pants and technicolour mini-dresses with a new determined attitude.
Here’s everything you need to know about the colour-me-happy show of the season…
The must-have arm candy of the moment? Shopping bags
The venue was transformed into a local shopping market, mixing ideas of high and low, with DIY detailing at every turn (be it wearing petrol blue tinsel wigs to clutching used plastic carrier bags). A tongue-in-cheek nod to Balenciaga’s IKEA knock-off last year and fashion’s obsession with mindless consumerism?
Embroidered flower pants are making a comeback
Thought Ashish clothes were all sparkling dresses? Think again. What makes the Dehli-born designer’s collection feel both super glamourous and effortless is a worn in-ness, there’s an ease and fluidity each season. Inspired by Indian streetstyle, more wearable items on the agenda included multi-coloured floral tracksuits, jumpsuits with fringed sparkles and elevated denim.
It’s all about the £££ slogans
The clue was scrawled on the yellow show invite: “we accept LOVE, GAYPAL, AMERICAN EXCESS”. All hail the “Masturbate” hoodie.
Glitter is a-go-go (naturally)
Non-stop glamour, DIY shimmer and clean A-line shapes clashing with a riot of colour. A celebration of fabulousness.
Young hearts, run free
Retina-burning reds and celebratory love hearts were embedded into the runway. At the heart of the collection was a deep-rooted nostalgia – a work experience in a clothing factory in Delhi when Ashish was 16-years-old was a starting point – mixed his trademark comic style.