Modern minimalism: Less is more on Instagram

The beauty in simplicity.

[T]here is beauty in simplicity. In the age of overload, there’s also something deeply calming about a sense of aesthetic discipline.  Minimalism in the Instagram era encompasses many different concepts – from macro travel shots and chromatic palm trees to serene desert landscapes.

Here are some of our favourite photographers and creatives with pared back visuals proving that in the digital age – less can definitely be more.

Gabriel Isak

"Illusionary Prisms"

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Isabelle & Alexis


A little off

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John Pawson

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