[F]ast fashion is over in 2018. We need pieces that go the distance – taking us effortlessly through seasons. Pieces that can change to our moods.
This is exactly what designer Emmy Dayal had in mind when creating YOU PEOPLE. Fusing her love of denim with her chameleon-like tastes, the London based creative makes transformable denim jackets. Depending on the occasion. the vest, collar and sleeves can be switched up to create a myriad of different looks.
From Stormzy inspired sleeves to a Basquiat themed print or a pink fluffy Barbie collar – there’s over 27 concepts to play with, and a whole lot of fun to be had. We caught up with Emmy to talk fashion with a conscience.